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Privacy Policy

Last updated: April 22, 2025

1. Who We Are

With over 25 years of experience, ELS Action is a trusted name in the film and television industry, supplying vehicles and support services to some of the biggest productions in the business. From blockbuster films to acclaimed TV series, we’ve worked with nearly every major studio and production company, building a reputation for delivering exceptional service every time.

This Privacy Policy explains how we collect, use, store, and protect your personal data when you interact with us, whether through our website, by email, over the phone, or in person.

ELS Action is the data controller responsible for your personal data.

2. The Information We Collect

We may collect and process the following types of personal data:

Information You Provide Directly

  • Name

  • Company name

  • Email address

  • Phone number

  • Billing and invoicing details

  • Vehicle ownership details (where relevant)

  • Any other information you provide when contacting us

Information Collected Automatically

When you visit our website, we may collect:

  • IP address

  • Browser type and version

  • Pages visited

  • Time and date of visit

  • Referring website addresses

This information helps us improve our website and services.

3. How We Use Your Information

We use your personal data to:

  • Respond to enquiries

  • Provide quotes and production support services

  • Manage bookings and contracts

  • Process payments and invoices

  • Communicate regarding projects and logistics

  • Maintain internal records

  • Improve our website and services

  • Comply with legal obligations

We will only use your personal data where we have a lawful basis to do so, including performance of a contract, legal compliance, or legitimate business interests.

4. Sharing Your Information

We do not sell or rent your personal data.

We may share your information with:

  • Production companies and studios (where necessary for a project)

  • Accountants and professional advisers

  • Payment service providers

  • IT and website hosting providers

  • Legal or regulatory authorities where required

All third parties are required to respect the security of your personal data and treat it in accordance with the law.

5. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.

Access to personal data is limited to those employees, contractors, and partners who have a business need to know.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements.

When data is no longer required, it will be securely deleted or anonymised.

7. Your Rights

Under UK data protection law (including the UK GDPR), you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request erasure of your data (where applicable)

  • Object to processing

  • Restrict processing

  • Request data portability

  • Withdraw consent (where processing is based on consent)

To exercise any of these rights, please contact us using the details below.

8. Cookies

Our website may use cookies to improve functionality and user experience. You can control cookie preferences through your browser settings.

A separate Cookie Policy may provide further details where applicable.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.